Marketing Plan

Marketing to Youth Starbucks customers are people of diverse ethnic, income and age groups with varying tastes and interests. We embrace their diversity and strive to provide excellent customer service to those we serve by offering products that are relevant to our customer base and their varying interests and tastes, including some products which may appeal to young people.

While the Company’s overall marketing, advertising and event sponsorship efforts are not directed at children or youth, Starbucks has a long history of supporting community activities and events important to our customers, including young people.

To help ensure all of our marketing efforts remain consistent with these principles, we have formalized our long-standing practices by implementing new review policies for all our marketing and communications activities.

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Jobreasearch-Todd Hamilton : New Marketing Plan

Go Here To Setup Your No-Cost HiveWiki Now! Home \| Edit \| Index \| Recent Changes Marketing Plan Marketing to Youth Starbucks customers are people of diverse ethnic, income and age groups with varying tastes and interests. We embrace their diversity and strive to provide excellent customer service to those we serve by offering products that are relevant to our customer base and their varying interests and tastes, including some products which may appeal to young people. While the Company’s overall marketing, advertising and event sponsorship efforts are not directed at children or youth, Starbucks has a long history of supporting community activities and events important to our customers, including young people. To help ensure all of our marketing efforts remain consistent with these principles, we have formalized our long-standing practices by implementing new review policies for all our marketing and communications activities. Cached copy until 10:03:27 PM 36 hits This Page: Edit \| History This Wiki: Home \| Related To New_Marketing_Plan \| Index \| Recent Changes \| Random Page \| Search Login \| Create New Wiki \| Wiki List 12/2/2008 3:27 PM v0.61.106 ADBEFEED
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